Baby Loss Awareness Week runs from 9 – 15 October each year
Please join us to raise awareness and help the charities that support bereaved families across the UK.
It’s so easy to do – you can buy and wear a pin, organise or find an event in your area or simply light a candle whatever you decide to do don’t forget to share with family and friends and let’s get talking about #babyloss.
Buy your Pin
Buy your ribbon pin to support families affected by the death of a baby
Sands and a number of the charities involved in promoting Baby Loss Awareness Week have the awareness pin badge available to buy.
To purchase a pin please click here or choose your preferred Charity here:
Wear the Pin
Post your pictures wearing your Baby Loss Awareness Pin to show your support and help raise awareness one ribbon at a time
To be part of this campaign take a photo wearing your pin and post to our Facebook or Twitter using #babyloss
Break the silence
Pregnancy and baby loss is often a taboo subject help us to break the silence and display our specially designed social media images on your website, Facebook, Twitter, Instagram, work intranet or noticeboard.
Social media is a very powerful tool for raising awareness. Last year we had more than ten million interactions on Facebook relating to the campaign which was amazing. This year we’d like to increase that even further. Lets get talking about #babyloss and #breakthesilence
Keep up to date
Join our mailing list to hear more and keep to date with Baby Loss Awareness Week
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Join us for the Global Wave of Light
We invite you to join us October 15 at 7pm local time
Baby Loss Awareness Week finishes each year on October 15 with the global ‘Wave of Light’. October 15 is also International Pregnancy and Infant Loss Remembrance Day and is recognised across the world and we would like to invite you to join with other families across the world and take part in the global ‘Wave of Light’. Simply light a candle at 7pm local time and leave it burning for at least 1 hour to join us in remembering all babies that have died too soon. This can be done individually or in a group, at home or in a communal space. Wherever you do this, you will be joining a global ‘Wave of Light’ in memory of all the babies who lit up our lives for such a short time.
This year we’re also inviting you to join a digital Wave of Light at 7pm local time on October 15. To be part of this take a photo of your candle and post it to Facebook or Twitter using #WaveOfLight at 7pm local time.